I had a great time at the National Arts Marketing Project Conference (a.k.a. NAMPC) in Portland, OR, a conference of the Americans for the Arts. This year was all about “Powered by Community.” To read my individual experience, you can click on this Storify I created. As with many conferences, themes start to appear. I…
This will be a quick one today. I had mentioned how you and your art could be a solution for your community, and this is a great way to become a central part of your community, connect, collaborate and show you care (all 4 C’s of audience development are covered). We can also think of…
Happy Halloween! I usually post Halloween YouTubes, but this day, I wanted to haunt you with a thought. As you may know, now is an excellent time of the year for planning for the future. It is a great time to evaluate and make changes for 2017. It is a good time to discover new ideas…
Just a quick thought today. I am still seeing organizations that are attempting to go it alone, meaning, they have yet to become a part of their community. Sure, you want to build people around your art form and organization, but people will go to you if you go to them and become a part…
Last weekend I finally got around to seeing Salmon Fishing in the Yemen: From the director of Chocolat and the Oscar-winning® screenwriter of Slumdog Millionaire comes the inspirational comedy Salmon Fishing in the Yemen. When Britain’s leading fisheries expert (Ewan McGregor) is approached by a consultant (Emily Blunt) to help realize a sheikh’s (Amr Waked)…
There is a competition going on for $7,000 in my area. Twenty-nine non-profit organizations have been chosen, and the rules are that people can vote for you once a day until November 10th. Guess who is in the lead? A community choir organization! They are leading by 700 something votes. I have noticed over the…
I’m working on a juicy blog for the future. In the meantime, I have been thinking about how challenging it is to get people to talk about audience development, yet everyone seems to have questions. So why is the arts community as a group shying away from major audience development discussion? Here are my thoughts:…
For our Monday Moment, take a moment to look at the #auddev chat we had on Friday, 3/23. We were having a discussion about professional/amateur audience perceptions. Do audiences perceive the differences? Are they willing to pay more for “professional?” How do we define “professional” vs. “amateur” anyway? Why are some amateur companies funded as…
Today I came across this article: Fund for the Arts ponders new ways, director in post-Allan Cowen era It was a very open and honest article about mistakes that have been made and the consequences that resulted from these mistakes. If arts organizations want to not only survive, but thrive, we need to point out…
ADS Founder — Shoshana Fanizza
Tip Jar
Purchase Our Books!
