Please forgive the slight sketchiness of this think out loud post. I will dive into these thoughts in the future and attempt to find more solid proof. Right now, please do view this post as my personal thoughts. April 7, 2010, I wrote a blog post: Reach out to parents for younger audiences, just a…
Every once in a while, I attempt to speak out about the forgotten generation. I believe that this generation gap is causing a great deal of challenges to building our arts audiences. You see, if you skip a generation, there is a big hole in terms of bridging the generations together. Generation X, approximately (depending…
I have a quick thought today. I have mentioned before that we stand to lose the audiences we already have (the Silent and Boomer generations) if we ignore them for jumping on the “we have to get the younger generations” wagon. I have also brought up the point that we have a generation gap with…
This morning my thoughts are on the symphony orchestra, the musicians and the audience. I recently went to a CMF concert where the musicians were mainly GenX’ers (27-43), but the audience was still mainly Baby Boomer and Silent generation (44+). Why is it that orchestra’s seem to have no problems with refilling the performer seats,…
The Arts and Humanities Are Alive and Well — Just Watch the Millennials – an article that I found this morning by Christine Henseler. The arts and humanities might be going through a rough patch, but if you ask the Millennials they can tell you that disciplines such as classical music, visual art and fiction…
I have a quick response to the article “Why Don’t They Come?” by Createquity. It is fantastic that they are attempting to solve this puzzle as to why a certain demographic, lower income adults, do not attend the arts. Is it price, education, perception? This demographic has more free time, so this was not the…
For some reason, my comment wasn’t approved on his blog. I’m hoping it was a technological glitch, otherwise it looks like he is only taking soft comments that agree or do not go against his post too much. To catch some of you up, Michael Kaiser wrote a post entitled: Where Are the Senior Arts…
Every once in a while, I seem to need to ramble about a topic that has popped up in my head with aspirations to be explored more. Today, I have been thinking about relevancy. When we think about the products we buy, they need to be relevant to our lives or we will not purchase…
Due to my longer term contract, I have not been as present lately, but this does not mean that I haven’t been percolating on new topics and ideas. The following are a few ideas that I wish to develop in the future, and if you have any comments before my write-ups, I’d be ecstatic to…
I invited Connie Rhind Robey an arts marketing consultant in Washington, DC and Amy Higgins who is on the board with San Francisco Opera’s Bravo Club (a group of young professionals) to co-host today’s #auddev chat. We discussed building younger audiences. The agenda was set for discussing: Definition of younger audiences – how do you define…
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