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Idea Source: Los Angeles Times
Why I Like It: Their web channel has drawn in 150,000 subscribers. In their words, "Art + Comedy is also an attempt by MOCA to cast its net as wide as possible and continue to broaden its audience, Reeves says. YouTube is traditionally young and comedy-centric, not to mention global. And comedy right now feels very much of the moment. Comedic shorts also provide vehicles for TV and film stars, who then draw in pop-culture fans. " Audience development gold!
