Today I spent the majority of the day working with new software to create my latest “commercial” video for our new service, ADS Evaluations. Take a look!

After this was accomplished, I decided to take a short break and listen to WXRT online. Yes, instead of turning on my radio, I am streaming music live from Chicago instead. The offerings of new technology have made our world increasingly smaller. I no longer have to deal with only local radio stations that are bland and boring, I can listen to stations from all over the world now!

Or not! There are other choices too as we know for streaming good music.

I implore you to think about entering the technology zone in some fashion, or at least to be up-to-date with what is happening today. As I mentioned before, you are now competing with new and exciting formats. People can experience their arts in brand new ways.

The only ways you will not be left behind? High quality, good audience development, and entering the new technology zone to add to your live events.

Happy weekend, and as always, cheers to happy and loyal audiences!

Shoshana Fanizza
Chief Audience Builder