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Idea Database

Idea: Lunchtime theatre and other “odd” scheduling

Idea Source: The Guardian

Why I Like It: Our days are getting busier. Allowing new pockets of scheduling to accommodate could really boost your audiences if done right!

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Idea: Another Photographer Just Made $10K-Plus With An Instagram Flash Sale

Idea Source: Forbes

Why I Like It: Using Instagram to sell photography prints - need I say more?

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Idea: Artist Projects Old Photographs Onto Modern South Korea With Dizzying Results

Idea Source: Huffington Post Arts & Culture

Why I Like It: Mashups done well are ingenious! You can create relevancy for more than one segment all in one project with a great mashup!

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Idea: How to buy your own piece of classical music – one bar at a time

Idea Source: The Guardian

Why I Like It: Getting your audience to pay for your commission fees one bar at a time is very clever!

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Idea: Interactive painting lets visitors hear & feel art

Idea Source: DigitalArts

Why I Like It: Another interactive exhibit to hear and feel art. Hearing and feeling is believing!

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Idea: Creating a hashtag for your cause #Ticketsplease!

Idea Source: London Philharmonic Orchestra

Why I Like It: Although this hashtag has been used by other people and organizations, the idea of creating a focused hashtag around a campaign is a good one. The campaign has different orchestra members and audience members telling their story about the first time they saw an orchestra. The campaign is to raise money to provide this first time to children in their area.

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Idea: Play the arts audiences quiz…

Idea Source: Arts Council England

Why I Like It: A quiz to segment your audiences in ways that can help you with your audience development and at the same time engaging audience members to find out a little more about their culture habits...Brilliant!

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Idea: Let Sippy Cups Into the Metropolitan Opera

Idea Source: Bloomberg

Why I Like It: Relaxing protocol and getting innovative ideas to work in order to make your audiences happier makes good sense and cents.

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Idea: Tweeting As Your Book’s Main Character

Idea Source: National Arts Marketing Project - Americans for the Arts

Why I Like It: Here's an idea with a lot of character! Building a relationship with a character of a book or play via social media is a particularly clever audience engagement idea. Maybe you don't know much about the author, yet the character could "literally" get you to buy the book.

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Idea: Control A Virtual Orchestra With Just The Flick Of Your Wrist

Idea Source: The Creators Project

Why I Like It: I love interactive exhibits. I'm sure many other people do too. Any exhibit that educates and opens minds to the joy of classical music is a good idea!

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