Why I Like It: One way to get more diversity is to establish grants/funds that will provided resources for more diverse artists. Women are underrepresented in the arts in general so hurray for this grants program for female composers!
Why I Like It: Their web channel has drawn in 150,000 subscribers. In their words, "Art + Comedy is also an attempt by MOCA to cast its net as wide as possible and continue to broaden its audience, Reeves says. YouTube is traditionally young and comedy-centric, not to mention global. And comedy right now feels very much of the moment. Comedic shorts also provide vehicles for TV and film stars, who then draw in pop-culture fans. " Audience development gold!
Why I Like It: I am all for showcase weeks. As long as they have a follow up plan, these showcases can serve as audience development gold!
Why I Like It: This is a huge party with a purpose and a great audience development idea!
Why I Like It: With all the same old fundraising asks, this one stands out for a variety of reasons.
Why I Like It: I have often suggested working with universities to help with audience development. This is one way to get students involved while they obtain a hands-on learning experience. Plus, it is a unique and cost effective way to get marketing support.
Why I Like It: This is a prime example of connecting the dots to something bigger. Grumpy Cat was all the rage during this project and they reaped the benefits from it!
Why I Like It: If you want to create fans, people who will rave about you and voluntarily promote and do nice things, you need to give them the opportunities to do so. Cool merchandise, the stuff people will want to wear and share, is a great option to add so fans can be a billboard for you!
Why I Like It: What newcomer wouldn't want a guide of what to expect before going to see an opera (or insert other arts event). In order to make new audiences comfortable, creating a what's what guide is a great idea. This way, there is less surprise and feeling awkward if you have never before attended..
