Shoshana Fanizza
Founder and Chief Audience Builder
Hello! As you may have noticed, I am starting to shut Audience Development Specialists down. One reason is the term “audience development” seems to have run its course. Secondly, after 15 years, it was time for a change. I have decided to keep a few options running like my blog with content from all those years of work. You can use the search feature to find what you might be looking for. Also, you can still contact me. I am allocating a few volunteer hours, and you can still purchase phone sessions if you need to get started with building an audience. I can teach you how. Lastly, you can still purchase my books. Most of the material, although quite a few years have gone by, the content is still applicable and has an evergreen value.
It has been a wild journey, and I thank all of the artists and arts organizations who have put their faith in me and my experience. What the future holds, I am uncertain, but I am sure I will resurface in some fashion to help nonprofits in general build awareness and funding.
I started ADS back in 2008 to help artists and arts organizations build better audiences using audience development techniques. When I applied audience development to my own marketing and PR work in 2006, I could not believe the results! I had to share this mentality with anyone and everyone who is interested and ready. Each time I work with an artist or arts organization that really takes to the plan we develop, it feels like magic – more people energy, monetary support and overall community for their art and organizations have resulted. I am the main person behind ADS, and I work with other talented consultants to give you the best services possible. I enjoy seeing healthy audiences and healthy arts businesses, and I am here to help teach you how to create your own happy and loyal audiences.
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Quality services for building quality audiences!
Do you want to build your audiences? Are you looking for audience building tips, techniques and ideas? Audience Development Specialists offers a variety of audience development consultant services to educate and help artists and cultural arts organizations develop a quality audience. If you want to build audiences and support in an authentic way, contact us today!
We work with:
Orchestras • Opera • Theatre • Dance • Visual Artists • Arts Festivals • Music Festivals • Museums • Galleries • Indie Artists • Film Industry • Musicians • Puppetry Arts • Photographers • Arts Administrators
All My Print Books
“Audience Development is the building of relationships with your existing and potential audiences, through the use of specific audience relations programs, in order for them to become more involved with your organization and/or art form. Audience development uses the 4 C’s: Community, Connections, Collaborations, and Caring.” — Shoshana Fanizza
