Quality services for developing a quality audience!
Do you want to build your audiences? Audience Development Specialists offers a variety of audience development consultant services to educate and help artists and cultural arts organizations develop a quality audience.
ADS uses a 3-Step Method to teach you how to build your audience!
These days, and especially in this economy, building an audience needs to be more than simply marketing. Audience Development is a solution that works!
Most of our clients enjoy an increase of audiences and monetary support of
30-50% within 1-2 events - and the success grows exponentially from there!
A letter to my arts community...
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 Why ADS? We specialize in audience development & the arts. With our 3-Step Method, we know how to help you discover who you are so we can find you the exact, best audiences for you. Plus, we are creative idea people that can come up with meaningful/memorable concepts and programs specifically for you!
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What is a "quality" audience?
A quality audience consists of people who are the right fit for your art and who will become loyal and supportive to you and your art.
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What is Audience Development?
Audience Development, in a nutshell, is all about relationship building to achieve the "power of people" to support your art form.
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Who needs Audience Development? Any artist or arts organization that needs an audience, fan base, volunteer, patron and donor/sponsor support needs audience development.
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Is Audience Development expensive? You can get started with only the cost of one marketing advertisement! We create plans that fit your budget.
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How does Audience Development work?
We find out what your goals and budget are and then we format a plan containing various audience relations programs to build your audience. Of course we keep your audience in mind at all times!
Do you want a quality audience? If you want a quality audience, let us teach you how to:
BROADEN - Identify your current audiences and reach out to similar people
DIVERSIFY - Qualify other potential audiences that would enjoy your art and/or performances
DEEPEN - Get to know your audiences, provide a higher experience for them and get them more involved with your art form and/or organization
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"Audience Development is the building of relationships with your existing and potential audiences, through the use of specific audience relations programs, in order for them to become more involved with your organization and/or art form. Audience development uses the 4 C’s: Community, Connections, Collaborations, and Caring."
- Shoshana Fanizza
Feel free to look around! We have a YouTube Gallery, Upcoming Audience Development Events,Bookbag, Resources and Grants pages, and more, all for you.
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